Fabian Engeln
Web AnalyticsOnsite Search
E-Commerce
I work as an expert for analytics implementations,
onsite search optimisation and digital development.
Fabian Engeln Web Analytics
Application of expertise in data analytics and in-depth knowledge in Google Analytics and Google Tagmanager for conception, implementation and continuous development of a web analytics capability. Training of employees in analytics systems and establishment of data intelligence and optimisation processes.
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6+ years of experience with selecting, conceptualising, implementing and continuously optimising onsite search solutions. These include both out-of-the-box solutions like Attraqt Fredhopper and Bloomreach, as well as open source solutions like Elasticsearch and Solr.
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Digital strategy setup for E-Commerce business and planning of E-Commerce, PIM and Merchandising system and data architectures. Expertise areas include Shopify and SAP hybris. Vendor selections can support fundamental long-term decisions for new system implementations based on a proven and fact-based approach.
• Group Importer Steering: Business cases, automative best practices, importers database maintenance